Discovering the right platforms for your home-based business can be very challenging, considering the restriction in the budget.
In this post, we will be discussing a number of options that are within your means and will help in growing your business. While starting with almost no budget can be tough, we won’t say it not possible.
Simply getting your skates and showing off your smart skills can help. Let’s get started:
Emails
There are two categories of clients you want to get your hands one – the ones you have and the ones you don’t. Emails are a great option to remind customers of your existence.
The second category will be customers that you are looking for, your target audience. A simple research on your products and the kind of customers who will using it should be your target audience.
We understand that reaching out to the decision makers can be a tough nut to crack, but you can always sign up for affordable tools that helps find emails of professionals.
Social media
A few of the best man-made things also include social media. The best part is that it is completely free. Instagram, Facebook and Twitter are working wonderfully to help small businesses scale their businesses.
To start the right way, you can set up business account on the first tier social media platforms and start selling your product/services. If you are okay spending a small amount in conducting campaigns, you can really hit the right audience
Mobile apps
You are thinking how did such an expensive option land in a post which only talks about marketing a product in an affordable budget. It’s possible to build a mobile in an unimaginably reasonable budget.
However, this is a good option if you have a website, a simple one will do its magic too. You can find numerous options to simply convert your website into app. The apps you create are mostly a mirror of your website, but are fully customizable. It’s exciting how you can build an app and send push notifications to your customers all the time!
Phone calls
Customers do dread marketing phone calls but not when they are done in the right manner. All you need is knowing your products and selling them right.
If your businesses is focussed on selling to other businesses, B2B, then a targeted phone can actually do wonders. Most importantly, you are not losing anything even if you don’t succeed.
References
Besides asking your customers to refer you in their social circle, you can use your social contacts too. Spread the word amongst your friends and family and let them know that you are looking for customers. If you don’t have strong contacts, you can also join business groups that help in creating a network of connection with other businesses. Regardless of the city you are, you will be able to find business groups who charge a reasonable subscription fee for arranging meet ups.
