Impact of AR and VR Mobile App Development on Real Estate Industry

Impact of AR and VR Mobile App Development on Real Estate Industry

Mobility has impacted on various industry segments and the real estate sector is no exception. As the technology evolves, the thriving mobile app domain has started bringing the revolutionary changes in business processes. On one hand, the customized mobile apps simplify the complexities and on the other hand, they act as a strong marketing tool. This is the reason why real estate mobile app development has gained ground in recent years.

One of the biggest advantages of a customized business mobile app is it can integrate the futuristic technologies like AR, VR, AI, and IoT to get innovative and customized app solutions. Out of these technologies, both AR and VR look highly promising for a booming real estate sector. Here we will see the key factors on which the VR and AR integrated real estate apps can have a great influence.

Key Benefits of Real Estate Mobile App Development

Both AR and VR technologies can play a significant role in the real estate sector. These approaches help architects build imaginary models and enable property owners to offer a virtual tour to prospective customers. Let’s see how AR and VR can change the shape of the real estate sector in the future.

  1. Enhance engagement

People invest or spend a small fortune on purchasing a property. Therefore, it makes sense that you offer them a ‘touch and feel’ experience. Both AR and VR technologies are capable of giving such experience to your potential customers. AR technology can augment the real world with virtual objects and VR technology can showcase the virtual world as the real world.

The combination of both these concepts can show your customers a 3D reality. From checking the room plan and size to furniture placement and much more- AR and VR offer a plethora of opportunities for the real estate sector.

  1. Increase exposure

AR technology can readily break the barriers between the purchasers and property. It gives more exposure to real estate dealers. It is possible for them to approach a huge audience irrespective of distance and time thanks to the mobile app development services. They can readily show the property in an interactive way through AR and VR-based features and enable the potential buyers to make informed decisions.

Both AR and VR technologies also facilitate people to get rid of the need to visit the property site to check every aspect. In a way, the real estate dealers can increase their sales and revenue with ease.

  1. Save time, resources, and efforts

VR and AR integrated real estate apps can save valuable time for both customers and property owners. Such apps make it possible to get a rich and real-life experience of the property without visiting it personally. Size, structure, amenities, number of rooms, and other details are also available in an interactive way that saves the efforts and enables the real estate developers to save bucks on hiring additional resources.

Let’s take an example: Instead of hiring executives to describe the characteristics and amenities of the property, you simply give your customers a VR lens to wear. Your customers can start a virtual tour of the property and get the necessary information through AR technology without being physically present at the site.

  1. Offer immersive experience

Immersive experience can be a game changer in a highly competitive real estate market. It can assist real estate developers and contractors to promote their business and enhance people’s trust. The developers can upload the 3D models of the property and amenities in AR and VR-powered apps beforehand. As a result, the potential buyers can get an immersive and first-hand experience of property even when it is under construction.

What’s more, the Geo-Tag feature can show nearby businesses and landmarks for the same property. In a way, it can make the buyer confident and convinced. It has a direct impact on customer retention and sales figures.

  1. Improve interaction

Brochures and leaflets are getting obsolete at a rapid pace in the real estate sector. 3D models have started replacing 2D blueprints. The mobile app development company can come up with an advanced solution by integrating AR and VR concepts. As a result, you can offer an interactive experience to prospective buyers.

How to get 3D interactive models

The app development company can integrate AR and VR camera on the app to enable you to get a 3D interactive model like a holographic image. It can be readily rotated for a better view. You can readily give interested people a better idea of design and dimensions.

  1. Draw attention

As per the Statista survey, the advertising spending in the real estate sector will cross $74.19 M by 2019. Though it is necessary to spend more on marketing to grab the attention of many prospective buyers amid rising competition, the AR and VR-based app can work wonders for you. Such app has more convincing power than the traditional app because it offers a better and more interactive way to see the property. VR technology is known for offering a lifelike experience in the virtual world and it can help buyers take the right decision.

It is necessary to keep in mind that 2D blueprints may create a wrong impression of the property in the customer’s mind, whereas 3D live model can have a lasting impact.

Well, here we have listed only a few key business benefits of AR and VR apps for the real estate industry. It is advisable to consult the reliable mobile app development company with your real estate business requirements to get the most suitable app.

Wrapping Up

The real estate app development company assists you to leverage these benefits in a customized real estate app. You can hire real estate developers to make the most of AR and VR technologies for taking your real estate business to the next level.

As a leading mobile app development company, we deliver high-end real-estate app solutions by integrating the advancements of VR and AR technologies. Our experienced app developers can utilize cutting-edge tools to develop a feature-rich app to meet ever-changing business needs.

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