Four marketing mistakes you should avoid while launching your mobile app

One of the main advantages of digital marketing is that you can afford to make mistakes. You can quickly snuff out the reason why something doesn’t work in a campaign and make the necessary changes. However, there are some delicate moments where a mistake from the marketing team can cause a lot of problems. The … Read more

Five ways localization can help grow your app visibility and user base

The internet is global by its inherent nature. It is thus difficult to sometimes see the value of localization when a single person alone can reach the whole world through sophisticated mediums. The advantages of localization are less apparent when one view aims to achieve global success at the precipice of their small business venture. … Read more